Developing Students for a Competitive Workplace, Request for Comment!

January 18th, 2008 by Robert Merrill Leave a reply »
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Tomorrow, I am speaking to a group of thirty high school marketing teachers as part of the Utah Association for Career and Technical Education‘s mid-winter conference. (This invitation to present is thanks to a referral from Jason Alba who said I am “one of his favorite recruiters” which, for most people, is a very, very short list.  Thanks!)
I am fascinated by what these teachers are sharing with high school kids–stuff I only learned about in college:

  • The Four P’s of Marketing: Product, Pricing, Promotion and Placement
  • Entrepreneurship & Business
  • Business Law
  • Fashion
  • Computers, Web Marketing
  • Etc.

But, please help me answer this question: What do you WISH YOU LEARNED back then to prepare YOU for the workforce– or, what do you feel those entering the workforce in the next 10 years need to know?

Comments, Please

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  • The stuff you learn in school versus the stuff you actually do to make money are often too very different things. Some things you have to learn by doing. I love the quote, 'All genuine learning is active, not passive. It is a process in which the student is the main agent, not the teacher." Web design, web programming, e-commerce, graphic design, these are skills that you just have to work at over time I think.
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